The Founding Team
Meet the world-leading science team behind The Avocado Genome Project + more:

- PHD Plant Biology University of Belgium
- Professor of Plant/Soil Science, Texas Technology University
- President’s Distinguished Professor of Plant Genomics
- Principal author on the first genome sequences of avocado
- A holder of 15 patents, published more than 180 research papers and 47 book chapters

- PHD University of N. Carolina
-
Empire Innovation Professor of Biological Sciences, University at Buffalo (SUNY)
-
Sr. author on the first genome sequences of avocado
- Published +150 scientific papers, edited 2 academic books, and received research awards from the US, Swedish and Norwegian National Science Foundations

- PHD Center of Research and Advanced Studies IPN
- Sr. Researcher, Institute of Ecology, Mexico
- Co-principal author on the first genome sequences of avocado
- A holder of 2 patents, published more than 80 research papers and 4 book chapters
- Member of the National System of Researchers for Mexico since 2014

- Owners of Spabogruppen, a Norwegian family business operating within the real estate and technology sectors
- Founders of the multinational Amesto Group and multiple intrapreneurs under the Amesto umbrella, voted “Top 25 Innovative Companies” in Norway
- Founders of Aprila Bank, a digital bank for the SME market

- Founding CEO of Weorder Hospitality Technologies
- Founding CEO of Tidal Hifi music streaming
- VP of Digital Strategy, Viacom Europe
- Global Head of Strategy, Aegis Media/Isobar/Carat/Dentsu Stockholm
- University of Copenhagen Business School
- UC Berkeley
By Enrique Ibarra-Laclette
Progress Report - First Collection of Supercado Varieties.
We currently grow almost 40 distinct avocado genotypes (different genetic individuals) that were collected mainly in Silao and Celaya municipalities in Guanajuato State, Mexico. Most of these varieties belong to the "drymifolia" (Mexican) variety and come from rural and family-owned orchards that depend on seasonal conditions (i.e., growth on lands without special irrigation technology). In this collection we have cultivars with smooth and thin-skinned fruits, some of which can already be considered potential Hass competitors due to their various taste, size, and oil content features. All of these varieties have now been grafted onto rootsock trees derived from a well-known variety frequently used for that purpose.